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Keep these six rules in your head every time you bet to improve your chances of winning:
1. Consider every bet a losing bet
There is a danger with every bet to focus on the possible winning return, rather than on the original outlay. This creates a false sense of winning - the adrenalin starts firing on the thought of holding your fictional winnings. This is dangerous for two reasons: the focus is on the end result rather than achieving the end result. Confucius said that every journey no matter how small or great starts with a single step. Well, every bet should start with the assumption that money has been lost (handed over to a bookmaker). This puts perspective on each transaction and highlights the fact that you no longer own that money. Once you consider that money lost by instinct you will bring in the caution needed to be a successful gambler.
2. No such thing as a perfect system
There are hundreds of systems claiming perfection on the internet, and every single one of them is flawed. Bookies design betting to win at least ten per cent on every book they run - no system can counter that. Many claim that there are little nooks and crannies to be exploited, and there are ways of enhancing your chances. But essentially every bet is a "speculative wager" and, as such, relies on chance. No system ever stands a chance against chance.
3. No substitute for knowledge
If you don't know what you're betting on, then you have no chance of winning. Get to know a little bit about the history and philosophy of the game. I would suggest Brilliant Orange to understand the philosophy of the game. If reading is not your thing, get The History of Football: The Beautiful Game box set for a comprehensive guide to the game.
4. Percentage accuracy is a misnomer
Tipster sites lay claim anything between 70 per cent to 90 per cent accuracy. Some may not be lying, but it makes little difference how many winners you can predict - it's quality that counts. Professionals chase longer odds because they have to win less to be profitable. The hardest thing to do is win, so don't make it hard upon yourself by needing lots of winners to break even.
5. No substitute for experience
Watch as much as you can - preferrably live, but TV is fine. Listen to as many experts as possible. When a match result is a surprise, find out if it should have been a surprise, or whether it is just against the general concensus. Don't think it is easy to become a good gambler: to be a success one has to maintain a constant vigil over oneself, a constant vigil over prices, keep up-to-date with the news, and pour over stats and analysis from as many sources as possible.
6. The most vulnerable punter is a winning one
When you're up, you feel unbeatable, you are on top of the world, nothing can stop you. Your pockets are full, next month's rent is paid, what could possibly go wrong. Stop. Think about this: how could your judgment be anything other than impaired with all these wonderful things going through your head. Think of it as footballers the world over do when they score first. Jogging back to the halfway line, elated and on top of the world, it takes someone to remind you of your job. "0-0". "It's still 0-0." Get back to the zone you were in when you were winning. You're still losing. Every bet is a loser.
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